Tuesday, January 9, 2024

Hanlon's Razor Rides to the Defense of KERA

Good programs, less good membership department
A couple of days ago, one of Curmie’s longtime friends posted on Facebook about the onslaught of pleas from various charities—charities to which he’d already donated recently—for yet further contributions.  Trust me, Gentle Reader, Curmie understands, and suspects that you could tell your own stories, as well.

Like you (he suspects), Curmie has contributed to various causes over the years: alumni funds, theatres and other arts agencies, charities dedicated to helping those in need or overcoming medical conditions.  He’s almost never contributed to individual political candidates, but he’s sent a fair amount of money to organizations whose work borders on the political—FIRE, Amnesty International, etc.

It’s not unusual for such organizations to send out appeals, especially at the end of a year, that read something like, “Thank you for your ongoing support; we’re in an especially difficult time right now [they always are, of course], and we’re asking you for an additional contribution.”  This tactic seldom if ever works, at least with Curmie, but at least it’s by email, and Curmie can just delete the message and move on with his life.

Curmie has supported PBS stations for well over 40 years.  He’s not always enthralled by the programming, especially (ironically enough) at pledging time, but there’s enough good stuff there to merit our support.  In fact, this Sunday, we watched their entire primetime lineup.  I’m pretty sure the last time we watched even a single episode of a show on one of the major commercial networks was a few years ago when I knew that a friend had a guest appearance on a cop show.  Plus, the opportunity to watch things we’d missed or hadn’t seen in decades (e.g., the BBC Shakespeare series) adds to the attraction.

Anyway, we’ve been members of the local PBS affiliate, KERA in Dallas, since shortly after we moved here over 20 years ago.  Curmie was initially going to avoid mentioning the specific station in this post, but ultimately decided they deserved the… erm… recognition that follows.  Plus, there are actually two PBS stations closer to Chez Curmie than KERA is, and we wouldn’t want to impugn them in the minds of those who know where Curmie lives but not the details of our cable package.  (How the local cable provider decides which Public Television station to carry is a mystery that would baffle even Miss Marple.)

To the point: in November, Curmie received an email message that our membership was about to expire.  OK, fine.  I thought we’d set it up to automatically renew at the same level, but whatever.  It took a couple of days to get around to going online and filling out the form to charge our credit card, but it still happened before Thanksgiving.

Two weeks later we received, by mail (meaning the station incurred the expense of printing, postage, etc., despite the fact that they obviously had my email address) a dire warning that our membership was about to expire.  Curmie is distrustful of technology, and he’s been known to forget to hit “submit” or to make similar mistakes or omissions.  Since the membership fee was to be paid in monthly installments, he had no proof that the renewal had gone through, as the November payment had been made but the December one wasn’t due yet.  So he called the station, and got a recording of what the business hours were.  Needless to say, Curmie had called about 1:30 in the afternoon of a weekday.  There was no opportunity to leave a voicemail.

Rather perturbed, Curmie resorted to email, requesting a response.  In return, he received an auto-generated form letter (or whatever the email equivalent of such a missive might be) with lots of links to click: none of them relevant, of course.  No actual person could be bothered to spend two minutes to check if our account was current and send a reply reading simply “You’re good” or “We don’t seem to have it.”

We could still access the members-only part of Passport (the site for online material), however, so we decided we wouldn’t worry about the situation until and unless that access was denied.  Fast forward a couple of weeks and we get a (worthless) membership card in the mail.  Another week or so and we get the end-of-the-year whine about needing more money.  A couple of days later, it’s a “thank you” email.

But then… but then we get another letter (yes, letter, with the associated costs of sending it), telling us our membership “expired last month.”  Curmie admits to having chosen a participial adjective of Anglo-Saxon origin to describe the particular kind of moron these people are. 

But then he began to wonder if what he was witnessing wasn’t simply a perfect storm of indifference, laziness, and general incompetence, but something even worse.  Surely no one could be that inept accidentally?  Could they?  What if they hired some consulting firm that told them they’d make money if they pulled this stunt because 2% of people would unthinkingly send them another check, and the break-even point is 1%?

Curmie has never been much of a conspiracy theorist, however—Hanlon’s Razor and all that.  We’re just going to go with KERA’s membership department being in the hands of folks who’d come in third in a battle of wits with an anvil and a rotting kumquat.  Curmie feels so much better now.

 

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